Myntra Launches Its Loyalty Program, Myntra Insider

Myntra announced the launch of its loyalty program, Myntra Insider. A first of its kind in the country, the program is a comprehensive package, designed to strengthen engagement with its users to drive stickiness on the platform. This open-to-all program allows Myntra to democratise fashion for every registered user through unique rewards and experiences.

The Myntra Insider program hinges on three pillars – it rewards members for purchases as well as engagement such as browsing new categories, sharing feedback, wish-listing etc. It offers a host of exciting perks across fashion and lifestyle, with offers from sellers on Myntra and lifestyle partners such as Zomato, TataSky, BigBasket, PhonePe, BookMyShow, EROS NOW, Zoom Car, Gaana to name a few. Myntra Insiders will be able to avail special privileges such as early access to sales, priority customer support, special birthday offers and more, depending on their Insider level.